A search listening tool built for Public Relations teams.

It collates, tracks and alerts you to the important questions being asked on Google.

speech mark icon

Search listening is a way of understanding what people are saying about brands and markets, and the questions that they are asking. It’s a powerful form of public relations insight to develop a communication strategy, content plan and tone of voice.”

Search listening is a way of understanding what people are saying about brands and markets, and the questions that they are asking. It’s a powerful form of public relations insight to develop a communication strategy, content plan and tone of voice.”

Stephen Waddington,
Managing Partner, Wadds Inc. and Visiting Professor, Newcastle University

Stephen Waddington profile pic

speech mark icon

“There are 3.5 billion Google searches every day, and 20% of those have never been seen before. They’re like a direct line to people’s thoughts…”

Source: internetlivestats.com

Every month 20,000+ companies do awesome things with AnswerThePublic

customer logos; Bottle, Experienced Media Analysts, Wadds Inc

Relations

Icon of a funnel surrounded by bubbles

Promotions effectiveness

Search listening alerts will help you measure the impact of your work. Start following the product you’re marketing and see how search behaviour changes over time as your work is implemented.

Icon of a pulse surrounded by bubbles

Monitor and react

Now more than ever, there is a need to be ready to react to people’s ever changing questions around your brand, product or service. Track public feeling on events that matter to your organisation with an automated email update of relevant queries—so you can act.

Icon of a head surrounded by bubbles

Competitor analysis

Set up Search Listening Alerts to monitor your own brand, and do the same for competitors so you can keep an eye out for what’s going on in their world.

Icon of a clock surrounded by bubbles

Reputation Management

Once you set up an alert you will be notified about any new searches around you, your brand, your organisation...or even a product. This will allow you to react when anything–whether it’s negative or positive–changes. Interesting stuff.

Icon of a briefcase surrounded by bubbles

Pre-empting crisis

By tracking your brand or product name, you can keep on top of how people are searching for you and be alerted when searches increase on a particular topic or issue, before you need to act.

speech mark icon

We use AnswerThePublic to add insight, validation, and creativity to our digital PR and content strategies – even pitches and proposals. It uncovers rich, less crowded, and sometimes surprising areas of search demand we wouldn’t otherwise reach. It has increased the search potential of our clients’ website and content through organic search.”

We use AnswerThePublic to add insight, validation, and creativity to our digital PR and content strategies – even pitches and proposals. It uncovers rich, less crowded, and sometimes surprising areas of search demand we wouldn’t otherwise reach. It has increased the search potential of our clients’ website and content through organic search.”

Sarah Evans,Senior Digital Strategist, BOTTLE PR
Bottle PR logo

Sarah Evans profile pic

Search Listening is the process of understanding what an audience truly thinks.

Use the ultimate source of insight–search data–to see the unbiased perspectives of millions of people.

Learn what people really think, not what they say they think

It’s candid, honest insight, which makes it incredibly valuable...particularly when thinking about the people behind the search box.

Reduce the potential for flawed data

Search listening is less suceptible to unreliable responses, which can happen in surveys, or from a desire to project a certain image rather than reality, which is a risk with social data.

It’s how you listen to what people want, that will set you apart from the competition.

Imagine what you’re missing out on if you don’t. Search listening is the insight SEO needs, now.

speech mark icon

“Google searches are the most important dataset ever collected on the human psyche

Seth Stephens-Davidowitz,Former Google data scientist and author of the book “Everybody Lies”

With your ideas and our search listening tool, it’s easier to create a SERP-dominating content plan.

Try AnswerThePublic Pro!

or continue with email

By continuing I agree to the Privacy Policy, Terms of Service, and to receive emails on how to use AnswerThePublic and grow my traffic.

Already have an account?

Don't have an account?

Choose Your Plan

Individual

Entrepreneurs, consultants & small businesses who need fast data to create solid strategies and impactful data presentation.

  • 1 user
  • 100 searches per day
  • CPC and search volume data

Pro

Teams that monitor different business searches and need to integrate information for strategy and presentation.

  • Up to 3 users
  • Unlimited searches per day
  • CPC and search volume data

Expert

For teams that care about tracking & monitoring their brand reputation or want to keep their finger on the pulse for content inspiration.

  • Unlimited users
  • Unlimited searches per day
  • CPC and search volume data
Lifetime
$119
Save 65%

Pay one time.
No Monthly Fees

Monthly
$11
7 days free trial

Monthly Access.
No Hidden Fees.

Lifetime
$990
Save 65%

Pay one time.
No Monthly Fees

Monthly
$99
7 days free trial

Monthly Access.
No Hidden Fees.

Lifetime
$1,990
Save 65%

Pay one time.
No Monthly Fees

Monthly
$199
7 days free trial

Monthly Access.
No Hidden Fees.

Pay With

Warning
This account will be charged upfront since the trial has been utilized

COUPON APPLIED!
$119
$
Due June 28, 2024
Individual Lifetime - $119
Due Today
Individual Lifetime - $119

Your Lifetime Plan Activates Today!

One payment, forever benefits. No future charges, ever.

Your 7-Day Free Trial Begins Today!

Enjoy full access until June 28, 2024.

Your Subscription starts on June 28, 2024, unless you decide to cancel!

Jim Kirby profile pic
Jim Kirby
2 Million Users
Trustpilot Excellent
Based on 256 reviews